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Sunday
Jun272010

Better photos from your iPhone (part 1)

In the constant effort to improve my photography skills I decided to make a more conscious attempt to always have a camera with me when I'm out and about. My problem with this is that the camera I prefer for high quality images, a Nikon D200, is something of a brute to carry around all the time. I even bought an excellent small Domke bag expressly for carrying the D200, a second lens and a tiny flash, but this is still a big and heavy enough bag to think twice about when heading out the door. I do still grab the packed Domke on occasion, but I need to be in a 'serious shooter' frame of mind to take it with me.

I also have an excellent little Ricoh GX200, which can shoot RAW and offers terrific image quality for it's compact size, with the usual small-sensor caveat of requiring good available light to shoot in.

But I really want a camera I'll always have with me and so eventually I decided the only camera guaranteed to fit the bill for 'always' is the camera in my iPhone. I'm currently using an iPhone 3GS and the 'touch to focus' feature really does offer a significant improvement in getting better image quality from the otherwise basic camera. Additionally there are now a great many photography apps on the iTunes store that offer surprising editing and manipulation capabilities for iPhone captured images.

Since making the decision to use the iPhone camera I wanted to know a bit more about the properties and tech specs of the camera module itself. From information on various sites I found this on the iPhone 3GS camera:

  • Resolution = 3MP
  • Lens = 3.85mm focal length (equiv to about 37mm on regular camera)
  • Sensor = 1/4" CMOS
Autofocus = 2cm to infinity
Auto exposure & ISO = from 70 to 1600
  • Aperture = fixed at 2.8
  • Shutter speed = variable. (EXIF data on my iPhone images shows a range from 1/10Sec to almost 1/3,000! So automatically controlled shutter speeds and ISO determine the exposure, unfortunately neither are accessible to the user).

And here's a camera update from a review on Macworld of the new iPhone 4:

"As on many smartphones (including previous iPhones), the iPhone 4’s 3.85mm camera lens has a fixed aperture of f/2.8, and automatically adjusts the shutter speed and ISO to get the best exposure. In our tests, we managed to make the ISO go as low as 80, and as high as 1000. The longest exposure time was 1/15 of a second, and the shortest was 1/10000 of a second."

By today's standards that's a pretty low-end camera and I've often heard the complaint 'but that's not a real camera!'. Well I'm as big a sucker for camera gadgetry as any other photo-geek but years of lusting after better and better cameras has led me to understand that a better camera does not necessarily equal a better photo. It is not the camera that determines whether the photo is good, or not, it's the photographer - I know this is a cliché but, by and large, it's true. Bear in mind too that the photography marketplace is awash with a rising tide of sales BS, apparently with the express purpose of selling you a 'high-end' camera with more features than you have brain cells (and sometimes they even succeed!).

My philosophy is that any camera is as real or serious as you make it, and anything that captures an image is a camera, from a cardboard box pinhole camera to a Hasselblad.

A few short years ago 3mp sensors were top of the line for emerging Digital SLRs and some fantastic images have come from those cameras. I can go back through my Lightroom catalogue and find many images of superb quality taken with my first 'serious' DSLR, the Nikon D70 - and it only sported a 6mp sensor.

I find that the quality of iPhone camera is more than enough for casual shooting, reference shots and experimental imaging.

The constraints of the iPhone camera are far outweighed by its convenience, because, of course, 'The best camera you have is the one that's with You'. This makes the iPhone almost perfect for unplanned, or unexpected photo-ops, here's a few examples of photos that only exist at all because they were shot on an iPhone:


These photos may not be high-res captures, but they capture something else, something far more fundamental to photography for me; It's all about being there, catching a random moment of perfect light, seeing a familiar location in a new way, or a unique event unfolding before your eyes - and, most importantly, it's all about the image, not the image quality.

A great shot is still a great shot, even if it's only 800px wide on your browser screen.

Often the quality of the iPhone image needs some help to really shine, so I have no problem post-processing my iphone images extensively using some of the wonderful photo-editing apps now available. I know some purists frown upon such extensive processing of images, but, in my opinion, 'image processing' starts when you raise your camera to take a photo in the first place. Aiming your lens, choosing angles, framing, exposure control, shutter speed selection etc., etc., are all decisions you make in capturing an image.

Editing the final image with software to enhance, or change it, is part of the same image-making process - it's ALL selective. To me there is no such thing as photographing something 'as it was', only 'as you see it'.

After a few weeks I expected that the quality my iPhone images would improve, but I did not expect that using the iPhone camera would make me a better photographer in a fundamental sense, but that is what I believe has happened. I'm shooting a lot more images, I concentrate more on what I'm looking at when shooting (the whole screen of the iPhone is my viewfinder), there are no distracting controls, just a shutter button. Lessons learned from shooting with my iPhone have improving my 'eye' for when (or if) I bring out a 'real camera' later.

I find it's refreshing to pay less attention to the mechanics of how I'm getting the shot, It's faster, more direct and I feel closer to the images I'm shooting. In fact, thinking back on it, this is why I was bitten by the photography bug in the first place.
 An added bonus is that there's no auto-review on iPhone after releasing the shutter - so there is no time wasted 'chimping' images already shot.

I'm not sure this kind of rapid self-development (pardon the pun) is even possible with any other camera, once you bring controls, buttons, menus etc. into the situation your relationship to capturing the image totally changes.

This is part one of my 'Better Photos from your iPhone' series. This post is much longer than I intended, but I've learned a lot from using my iPhone camera and I'd like to share this with anyone else who'd like to 'up the ante' on the success of their iPhone photos.

In part two of this series I'll cover the physical aspects of how to get better shots with your iPhone.

 

Thursday
Jun242010

Eyeing up the MiFi

mifi1.png

The kind folks at 3Mobile sent me one of their popular MiFi devices to try out with my iPad and, although this is not my full review, I wanted to put up a quick post about it.

The device is pretty small and will easily slip into a pocket or bag, the MiFi also appears to hold a charge for a good while. I've heard quite a few people expressing interest in this as they have bought, or are thinking of buying a WiFi only iPad and indeed this is a very good solution if you're thinking of buying the non-3G version of the iPad.

There's an added bonus in that the MiFi will provide Internet connection for any other WiFi devices that you own too, e.g. I can easily connect my iPhone, or Macbook Pro using the WiFi.

I'll have more details to post later, after I have a chance to test it out more fully, but I can say already that I've seen some surprising speeds from it around my home town of Lisburn.

So far, so fast then, more later.

 

Friday
Apr302010

Art & Copy at the Art & College

I've been looking forward to this movie for a while and finally got to see it last night at the NUU Art College in Belfast. The theatre in the College is a nice modern facility, but unfortunately they were attempting to show the movie DVD from a laptop. As a result we had a few crash-induced intervals throughout the screening, although to be fair there these problems did appear to be with the supplied disc itself. 

Technical issues apart though I really enjoyed the movie and, although there were many truly larger than life Ad legends interviewed, the movie's measured delivery made a good job of setting the context of those personalities against the environments that created and inspired them. In fact it reminded me of the Helvetica movie - which was excellent.

The creative luminaries interviewed in the movie are a who's who of Advertising legends: George Lois, Mary Wells, Hal Riney, Lee Clow, Dan Wieden and David Kennedy - to name but few.

George Lois was definitely one of the most entertaining, not so much 'in your face' as through your face and out the back of your head!

It was terrific to see that the passion and drive of these creative tribe 'elders' remains undiminished, despite their long years of service in the most high stakes and high-pressure of Advertising Agencies. The creatives interviewed in this movie are the real deal 'Mad Men' and 'Mad Women' responsible for some of the best and most memorable campaigns ever seen. It is entirely believable that they're said to have influenced 20th Century thinking and popular culture more than any president, government or movement has.

Amongst the many highlights of this movie were the shocking origin of the famous Nike 'Just Do It' strapline, the almost dumped classic 'Got Milk' slogan (a familiar theme in Advertising war stories, 'Vorsprung durch Technik' was almost dropped by Audi too) and the creation of the amazing Apple '1984' Superbowl ad.

I particularly loved one of the quotes from Mary Wells when credited with 'inventing' an astonishing new look for one of her high-profile clients (I think it was the Braniff Airlines campaign) her reply was that she did not invent it, rather she discovered it and showed it to the client. Mary's summary of what makes a great Advertising talent is that they're 'born with a gift for sensing what will turn you on.' Art & Copy certainly bears that out.

If you're involved in the creative business in any way I'd recommend seeing Art & Copy, in fact there's so much great work and inspiration in it that it's worth picking it up on DVD copy for occasional future reference.

Also: they had me at 'Art'.

Tuesday
Apr132010

I ‘shopped the Sheriff!

Back in the day it was called airbrushing and indeed I once wielded this magical, mythical illustration tool myself, long before Digital roamed the earth.

Today Photoshop is the ‘daily driver’ for most of us with more than a passing interest in image editing and illustration, and rightly so, as Photoshop sports an amazing roster of tools which truly make ‘Ye Olde Airbrush’ appear barbaric by comparison. Strangely it is interesting to note that although Photoshop’s digital toolbox is very sophisticated the techniques of masking, painting and shading etc. are still remarkably similar to the days of airbrush and ink.

When I first saw what Photoshop could do I immediately realised that my beautifully made Iwata airbrush was now an antique. The flexibility and speed of working in Photoshop was a total culture-shock from the glacial pace (and the ensuing high costs) of airbrush work, with the icing on the cake arriving in the form of Wacom digital tablets and pens. 

So here we are years later and the efficiency of Photoshop has driven retouching work from mainly a salvage operation well and truly into the realms of illustration. 

Software advances have significantly accelerated the use of retouching, of course (Photoshop CS5 has just been released as I write this), but much of this type of work is still crafted manually and can be time-consuming as it often requires a high level of actual drafting skills. For professional retouching a Wacom tablet is also pretty much an essential requirement, as is developing some degree of skill in using it. The big deal here is that Photoshop now does so much of the grunt-work that I can spend much more time exploring the more creative possibilities when editing my images.

The photographs shown on this post were part of a website design for Mainstream Renewable Power, and are intended to convey that they are a ‘people company’, so at concept stage I suggested we create images of their own personnel, but with a creative approach that allowed us to feature them prominently as part of their website design and to reinforce the newly developed corporate ID. 

Well in advance of the shoot I sourced some real-world props that I could retouch to transform them into elements of the brand, these props were specifically chosen with regard as to how I could illustrate them in post-production to suit our brief. So in this case the photos were shot specifically to be retouched. 

I was pleased we were able to accomplish this featuring the real heroes of the company, Mainstream’s own personnel, as opposed to models, and Mainstream themselves were very happy with the results.

Roll-over the retouched images to see the original images we started with...

The photos were all taken by the very talented Phil Smyth The full set of images may be seen in the masthead area on Mainstream’s current website here.

Thursday
Mar182010

So, where were we then?

Welcome back.

The Hiatus is over now that I've finally made the time to overhaul my design blog - and this is the result. I hope to resume reasonably frequent blogging and thought 'A Career in Creative' summarises it fairly well. I'd like to cover the creative process, concepts, design, techniques and the business aspects of working as an independent/freelance. You'll also find the odd smattering of arts, culture and photography - all passions of mine.
In an attempt to keep the peace I'll even do my best to avoid rabid Apple fandom, but they do make this so difficult!

In fact I've taken stock of all my web projects (including some dormant domains) with the result that some long simmering plans are finally taking shape, so there will be a few more developments in the (hopefully) near future.

I've also taken the opportunity to move this blog from Wordpress to Squarespace, I still love Wordpress, but for this blog I wanted to try the Squarespace platform, it does appear to have some unique features and I'm completely blown away by their iPhone app. I must also say also that Squarespace made a good (and easy) job of importing all the content from my Wordpress blog. I'm not being paid by Squarespace (quite the reverse!) but I am very impressed by their service so far.

Still getting used to the new gaff here, but it's a good sign that I'm able to concern myself less with the technicalities of managing the blog and get on with creating better content, of course time will tell.

Saturday
Jul042009

So funny I could weep...

This has got to be the sharpest and funniest portrayal of worst-case scenarios in a creative/client relationship. Unfortunately, outrageous as it may seem, discussions like these are all too common in the creative business.

Friday
Jun122009

Barcamp Belfast video

It was a few weeks ago now, but I finally got the time to put this edit together for Barcamp Belfast as a kind of 'flavour of the day' overview.
Thanks to Alan for supplying the nice voxpop interviews, I combined Alan's interviews with my own captures to create this video. First time using the new iMovie 09 for this, some lovely new editing features, easy to use etc., but I had dreadful problems with audio syncing. For anything but the most simple video edit I'll be sticking to FCP in future.



Barcamp Belfast April 2009 from David McDonald on Vimeo.

Friday
Jun052009

Shooting photos for Ireland at Work

First of all thanks to everyone who responded to my requests for photos on both Flickr and Pix.ie, some great images already in the Flickr group and it is great to see the photo-communities take an interest in this.

I've been thinking more about the type of image I'm after and I think I can expand this brief a little. I still want images of Irish people at work, but this could include people selling goods, e.g. a market or shop, a hospitality business (barmen, café hotels etc.), bus drivers, taxis, even general things like shopping and general social interaction. So you may have more luck finding images like that in your collections

For those of you who expressed an interest in shooting some new images for this (thank you!) the following info may be useful...

If you find someone willing to be photographed, try having them look natural, doesn't have to be smiles! - thoughtful/serious is good too.

Very important to note that you will need a signed model release form if the photo is selected for use, I just can't use a photo without it, if the person is identifiable in your shot. If you don't have model release forms here is a link to a good example to base your own form on. I recommend you print a batch of model release forms and always have them in your gearbag anyway.

If your subjects are not identifiable then I will not need the model release, e.g. if they are too distant/underexposed/looking away from camera etc.

Finally here is a visual guide as to the layout I wish to fill on the website, ideally the text area should be reasonably clear and overall proportion as shown.

photo layout visual

Easy, eh? ;-)

Feel free to post comments here if you have any questions, or reach me on Twitter: @davymac
Wednesday
Jun032009

Ireland at Work project

Irishworker - Olive barI'm currently involved in the design of a website promoting Ireland’s continued membership of the European Union. One of the features I would like to incorporate into the site design is a large photo-display showing real-world scenes of Irish people at their daily work.

I’m a keen photographer myself and I use both Flickr and Pix.ie to share my images. I have also had the pleasure of meeting many of the people I know from these Photo-sharing sites in the real world, I’ve had a lot of fun on some photowalks with my Flickr friends and am constantly impressed with the quality of photography from everyone.

So I was thinking that I could involve some of my contacts from the photo-sharing sites to help me find some images for using on this website I am working on. Unfortunately none of the photo-sharing sites allow any kind of commercial work on their sites, so I have set up groups purely for the purpose of getting in touch with suitable photographers who may want to supply some images for this project outside of the photo-sharing sites.

Brief for ‘Ireland at Work’ photos


We are searching for great images that show the citizens of Ireland in real working environments.

We will pay £45 GBP per each shot that we select for use on the website and you may submit several photos. We may use more than one photo from any one photographer.

All photos will be credited where they appear on the site, as follows:
Photo: (Your Name)


We are paying for use of these images and so require the rights to use them on our website, and printed matter, for a period of one year from time of issue. Other than these agreed rights copyright for the photos remains with the photographer. We reserve the right to edit or retouch the supplied images, if required, to best suit their display on the layout of our website.

Please note that these images will be used on a website promoting Ireland remaining in the European Union, so your images will be seen in support of that viewpoint.

Essential requirements (all must be met):


  • We must have a copy of the model release, or written permission from the subject to use their photo for commercial purposes.

  • Photo must show Republic of Ireland persons and locations.

  • Persons must be shown in a working situation/environment

  • Realistic people and situations

  • Photos must be at least 1024px wide at 72dpi, but preferably larger

  • Photos must be colour

  • Supplied photo must not be watermarked


Desirable requirements (any one of these):


  • Nature of work environment should be community-based, if possible (e.g. waste collection, milk delivery, bus driver etc.)

  • Women at work

  • People who are happy at their work (a positive looking image)

  • Trades/labour/retail/engineering/farming images welcome

  • Large engineering projects are welcome, but must clearly feature the people doing the actual work

  • Photos should be landscape

  • Photos should have a clear space (without any significant subject matter) on approx 1/3 of the overall image area on the right side


What we don’t want:
Landscape/scenic photos
Abstract images
Obviously posed shots

If you have any images you think may be of interest please get in touch (on or off the photo-sharing sites).

Here is the Flickr Group

Here is the Album on Pix.ie

Deadline?
- Of course there's a deadline!
We will need to make our final selection of photos on Sunday 14th June, that's 10 days from posting this message so if you want to submit any photos you need to get to it.

Thanks.

Tuesday
Feb172009

Oh Yes to Oh No

book-cover-mockup-blog.jpgLast week I said yes to a quite unusual project, Maryrose Lyons of Brightspark Consulting had started a project called Website in a Week. The idea was inspired by the experience of David Jones, who lost his job in January this year and wrote a book about it - in one week. So Maryrose's idea was to help out with the launch of this book and promote it by producing a website in the same amount of time, but for free.

Such a project would involve several capable, and efficient, people with a diverse range of skills to complete this project in such a short space of time. They would also have to be prepared to work for free. The initial request for voluntary help came, as always these days, via my favourite network: Twitter. I saw the request on Wednesday last week and said yes immediately, I thought it was an inspiring project and, although I didn’t know Maryrose all that well in person (only met once at Belfast CreativeCamp) I follow her on Twitter - and I do find Twitter to be a pretty reliable reference in finding like-minded personalities. I knew I could work with Maryrose's team so I offered to lend my help in designing the cover for the book, for the PDF download version and for the final printed copy.

Then the fun started! The project kicked-off like a wild west barn-raising party, such an energetic bunch of people, I’m so impressed with the effort and work of all involved here in accomplishing so much in such a short timeframe. Much of the team were freelance like myself, and had never even met, yet here we were operating swiftly and almost friction-less thanks to the organising skills of Maryrose and Basecamp. I’m a big fan of Basecamp, but my typical use is for longer span projects and fewer (known) people involved, really good to see how robust Basecamp is when under pressure like this, it really did keep the project moving.

I had early concepts for the design of the book cover planned by Friday and first visuals uploaded to Basecamp on Saturday, team members were dropping in to the project site during the weekend (freelance working hours - don’t you just love ‘em!) and the favourite idea was chosen Sunday night. I was pleased with the final choice, it was the strongest idea, nice clean graphics and all done with illustration and background texture - no stock photography needed. It was also a tricky brief to answer, we didn’t want to dwell on depressing images of losing a job, especially important as David’s book is all about the practical things you can do to improve your situation.

With unemployment scare stories becoming horribly repetitive nowadays it’s good to see such a positive, and practical, attitude in David’s book. I hope this book helps a lot of people deal with their situation, if they are unlucky enough to find themselves out of work.
You can still download a free PDF of the book until midnight tonight, after that it becomes a paid edition at €4.99 - with the paperback version to follow soon after. Be sure to checkout the website and the blog.

I’m thrilled to have been part of this project, much thanks to Maryrose, David Jones, Rachel Early, David Duignan, Alex Gibson, Gordon Murray and Digiweb, great to ‘meet’ you all and keep in touch.

Good People, Good Work, Good Karma...

Good Grief!