A brief history of me...
I'm Davy McDonald, a freelance creative with a lot of experience in the business. I worked mainly in various Advertising Agencies in Belfast for over 20 years, working my way through the ranks from beginner artist to senior creative positions in my last two Agencies.
In this country, back in the day, the Advertising Agencies were the business to be in for creativity, this was long before the multitude of small specialist creative shops that exist now were even dreamt of and, incredibly, this even pre-dates the existence of the web, which is now undoubtedly the biggest domain of all for creative work.
Working in Advertising gave me a terrific training in many of the different creative disciplines, brochures, press, posters, television, radio - all of which focussed on building relationships with customers and all of which makes for a good, well-rounded understanding of what it takes to successfully bring a product to market.
So why am I blogging?
I'm blogging because I love working in the creative industry and I enjoy my work. I want to share my enthusiasm for it, promote the value of good design work and help dispel some of the FUD mainly perpetrated by old-school business thinking and those who just don't, or won't, get good design.
Of course, since I am a freelance creative, I also want to meet more people, hopefully work with them and get paid to do it.
And why bother with this blog?
Hopefully you will get some useful insight into how this 'creative' thinks and works, this will be useful if you hire me, and may even be useful if you hire someone else.
I want to help in breaking down the stereotypes of creatives vs the rest of the workforce, there are still fairly shocking assumptions made by some clients on how the creative business works.
I intend to at least inspire my blog followers with plenty of great design and creative work (hopefully some of which will be mine!) - and that's always a good thing.
Where in the world am I?
I live and work in Lisburn, Northern Ireland - it looks like this, and you'll find it here:
But working only in a local market is so last decade, so today I'm all about the web, mobile and Social Networking, enabling me to quickly and easily work with clients from just about anywhere on the planet.
I'd welcome any enquiries you have, you can contact me here.